New search trends reveal Comodo strength as the `Most Sought After` brand among leading Certification Authorities (CAs)

Released on = November 15, 2006, 3:30 am

Press Release Author = Comodo Group

Industry = Software

Press Release Summary = Major search engine trends results confirm that consumers
and businesses are more engaged with the Comodo brand in online searches largely
driven by demand for Comodo\'s award winning free desktop security/ protection tools.


Press Release Body = Jersey City, NJ (November 14, 2006) - Comodo, a global leader
in Identity and Trust Assurance Management solutions, today announced that according
to an independent major search engine Trends analysis, Comodo has exceeded other
leading Certification Authorities in volume of online searches. In this latest 2006
trends report, Comodo continued to exhibit above average growth in customer\'s brand
involvement driven in large part by the \"push / pull\" branding strategy Comodo
initiated in 2005.

\"Our strategy to empower consumers with tools to protect their online identity,
their PC and their online interactions has gained significant market momentum,\" said
Melih Abdulhayoglu, President and CEO of Comodo. \"Today, more businesses and
consumers are actively seeking out the Comodo brand in a variety of market segments
- from PC protection driven by our award winning free Firewall solution to identity
verification solutions such as our site seal called Corner of Trust. This high level
of brand recognition translates into increased trust when consumers see the Comodo
brand during the course of their online interactions.\"

Through advanced technology, Comodo has led all other CAs by providing unparalleled
consumer protection through a combination of desktop and online protection tools
such as:

* Award winning free firewall solution
* VerificationEngine that empowers end users to assess whether they are doing
business with an identity verified website or a website whose business identity
has been NOT verified (and thus exposes users to increased risk).
* Revolutionary site seal called Corner of Trust with unparalleled identity
assurance information through new technology:
o \"Point to verify\" technology lets consumers authenticate businesses by a
simple mouse over (versus clicking away to another site) revealing the
e-merchant\'s trust credentials
o A unique \"fixed position\" technology so that consumers always see this
critical site seal in the same place on the website they are interacting
with
o Ability for consumers to authenticate that the site seal has not been
faked (via VerificationEngine).

For more information on all Comodo free protection solutions, please visit
http://www.comodogroup.com/products/free_products.html.

\"While there\'s consolidation in Internet security, many consumers are frustrated
with the lack of tools they can use to promote a safe online shopping environment.\"
said Melih Abdulhayoglu, President and CEO of Comodo. \"It comes down to aligning
ourselves with the fact that we must give consumers powerful technologies that are
accessible so they can create for themselves safe online environments. It is simply
not enough anymore to sell to security solutions to businesses and expect consumers
to adapt. As a CA, Comodo is uniquely committed to empowering end users to become
confident shoppers which we believe will drive higher online commerce for all
trustworthy emerchants.\"

About Comodo

Comodo is a leading global provider of Identity and Trust Assurance services on the
Internet, with over 200,000 customers worldwide. With global offices in the US, UK,
Ukraine and India, the company offers businesses and consumers the intelligent
security, authentication and assurance services necessary to ensure trust in online
transactions.

As a leading Certification Authority, and in combination with the Digital Trust Lab
(DTL), Comodo helps enterprises address digital ecommerce and infrastructure needs
with reliable, third generation solutions that improve customer relationships,
enhance customer trust and create efficiencies across digital ecommerce operations.
Comodo\'s solutions include integrated Web hosting management solutions,
infrastructure services, digital e-commerce services, digital certification,
identity assurance, customer privacy and vulnerability management solutions. For
additional information on Comodo - Creating Trust OnlineT - please visit:
www.comodogroup.com.

Web Site = http://www.comodo.com

Contact Details = 525 Washington Blvd.+1 888 266 6361

  • Printer Friendly Format
  • Back to previous page...
  • Back to home page...
  • Submit your press releases...
  •